Use Social Media
A third of businesses use social media
More Than One-Third of Employers Use Social Media to Promote Their Organizations New CareerBuilder Survey
– One-quarter of companies leverage social media to recruit and research potential employees– – Twenty-nine percent of companies with 500 or fewer employees utilize social media– – More than half of leisure and hospitality organizations use social media; tops industries surveyed– CHICAGO, August 18, 2010 – As companies emerge from one of the steepest economic downturns in history, they understand the significant reach and importance of using social media to promote and rebuild their organizations. A new CareerBuilder survey reports that 35 percent of employers use social media to promote their company. One-quarter (25 percent) of these employers said that they are using social media to connect with clients and find new business, while others are using it to recruit and research potential employees (21 percent), or strengthen their employment brands (13 percent). The survey wa